Commercial Acting, Audition and Self-Tape Foundations

Get Better at Auditioning Before the Next Audition Hits Your Inbox

Build Stronger Commercial Auditions and Better Self-Tapes

This 4-week live virtual commercial acting class helps actors strengthen their audition skills, create more professional self-tapes, and understand what casting expects. Through commercial copy, on-camera practice, personalized feedback, and real-world industry guidance, you'll build skills you can use every time an audition hits your inbox.

Classes are offered in scheduled 4-week sessions throughout the year, with new sessions forming based on enrollment. Space is limited to keep classes small and give every actor time to work.

4 Live Virtual Classes | 90 Minutes Each | $250

New sessions forming. Request information for upcoming dates and availability.

What We'll Work On

Week 1: Casting + Self-Tape Foundations

Learn how to approach the audition process professionally from the moment you receive the casting notice.

  • Casting notices and audition instructions

  • Casting etiquette and expectations

  • Headshots, resumes, and casting profiles

  • Self-tape setup, framing, lighting, sound, readers, and eyelines

  • Slates and on-camera slate practice

  • Common audition and submission mistakes

Week 2: Commercial Audition Technique

Get on camera and learn how to make commercial copy feel natural, specific, and believable.

  • Breaking down commercial copy

  • Relationships and intentions

  • Making strong choices

  • Natural, conversational delivery

  • Commercial wardrobe

  • Eyelines and product interaction

  • Buttons, endings, and appropriate improv

  • Bringing your personality into the audition

Homework: Record and submit your first commercial self-tape.

Week 3: Self-Tape Review + Stronger Choices

We'll review your tapes, give individual feedback and redirects, then take your commercial work further.

  • Personalized self-tape feedback

  • Making stronger choices without overacting

  • Finding humor without forcing it

  • Lifestyle, spokesperson, and testimonial auditions

  • Working with awkward copy

  • Giving casting different takes

  • Taking redirects and making real adjustments

Homework: Record and submit your final commercial self-tape.

Week 4: Final Tape Review + Career Development

We'll review your final tapes, compare your progress, and talk about what comes next.

  • Final self-tape feedback and redirects

  • Representation and agent expectations

  • Callbacks, avails, holds, and bookings

  • Commercial conflicts

  • Finding legitimate opportunities

  • Headshots, resumes, casting profiles, clips, and reels

  • Actor branding and marketing

  • Scams and industry red flags

  • Your individual next steps

Frequently Asked Questions

Do I need acting experience?

No. The intensive works for newer actors as well as actors who want to refresh or strengthen their commercial audition and self-tape skills.

Is this only for actors interested in commercials?

No. Commercial work is the primary focus, but the self-tape, casting, audition, professional etiquette, and career skills apply to film and television actors as well. This is the best class for new actors or actors that need to really refine their audition and self-tape skills.

Will I receive individual feedback?

Yes. You'll work on camera during class and submit two commercial self-tapes for personalized feedback and redirects.

What happens after the intensive?

Depending on your experience and goals, you can continue into Film & TV Acting Foundations, private coaching, or the EVAS Actor Lab for ongoing training.

Ready for Your Next Audition to Feel Different?

Learn the process. Do the work. Get the feedback.

Then when the next audition hits your inbox, you can spend less time wondering what you're supposed to do and more time focusing on your performance.